Rooted

in the city of Chicago

Our roots are planted in the middle of the country, in the great city of Chicago. Here is where our passion for clothing and fashion began and we hold it closely with us, 800 miles away.

Inspired By

our neighborhood, the Lower East Side

While our passion began in Chicago, everything we've done, and continue to do is, inspired by the place we currently call home - the Lower East Side. The eclectic neighborhood in Lower Manhattan never fails to challenge us to elevate our style and constantly inspires us to create.

Coming to

the rest of the world

Our plan? Create sh*t we think is cool. We hope you think so too.

It's not rocket science, it's just Fool Proof.